The media scene and the consuming habits of contents have been in constant evolution through the years. With the appearance of blogs and social media citizen journalism was born, as well as a democratization of information. Then, news organizations began to realise (late) that rules were changing. Soon after, the rise of smartphones changed the paradigm […]
If you want your blog to succeed, you must know where to focus your efforts. Knowing what kinds of posts drive quality traffic to your site, or how your users interact with your content can put you on the right track to keep on growing your audience.
Writing a blog post every day or every week is a good thing, a worthy cause that will yield dividends for your business and brand. However, sometimes it is easier said than done. Writer´s block is a very real and annoying thing, we know that because we suffer from it, too.
Research has shown that most people leave a site after 3 seconds if it takes a lot of time to load. So, as a way to make the web better for all, Google partnered with like-minded players in the industry to create the Google AMP project. What is Google AMP? The Accelerated Mobile Pages (AMP) project is […]
Once you have your app published in the stores, it is time for the most difficult part of the job: getting your app noticed. There are many creative and free ways to promote your app. Trivial-looking steps, like choosing your app’s name, can mean a significantly different result in the download rate. We will try […]
Large and medium-sized companies have marketing agencies to help them improve their downloads and user engagement from their apps, but indie developers and small companies need to find solutions to let them play with the big ones and make their apps stand out. Regardless of their size, they all face the same challenges: positioning their […]